Monday, 21 March 2011

Poster Draft

This is one of the ideas i created for my poster, although i chose against using it i still got a few ideas from this draft. I didn't use this idea for my poster as it looks unrealistic and not professional. Although it does capture a lot of attention from my audience i feel it could be for the wrong reasons. I feel the concept of this poster doesn't work as it does have any meaning it is just a collage of lots of sports pictures that feature in my newspaper, although i presume it is fairly eye catching it is not linked with my brand or have any persuasion to my target audience to pick up a copy of the paper. Also, there is not a clear message within the poster so it doesn't specifically target my audience.

Ancillary task - Poster Sketch

I produced this rough sketch, this is an idea of what my advertising poster will look like. There is a lot of room for improvement as this is only a brief idea and many changes will be made to make the advert a success and look more professional. Also, it didn't really fit in with my brand at all. My poster is going to be a simple design as you can see. I hope to produce an aesthetically pleasing poster to appeal to my audience. When designing this i felt the use of bright colours and bold fonts would catch the attention of my audience and draw them in to taking an interest to the poster. This basic design followed most of the conventions but it was too simple to have any affect of my specific target audience as they are mainly individualists and need soemthing different and unique to capture there interest, this is why i considered against this design.


Thursday, 3 March 2011

Final Newspaper

This is the final draft of my newspaper ''i-sport Chislehurst''. I am happy with how it turned out, it follows many of the typical conventions such as a 5-column layout but also has a sense of originality about it to attract to my target audience. I mostly used all my own photography however, some were developed using photoshop to help create this newspaper, by using my own pictures i think this makes the audience feel more involved with the stories and it also, adds some realism to the newspaper. I felt it was appropriate to change the layout, placing pictures and text in different areas from my paper designs.


Wednesday, 2 March 2011

Slide Show of Photo's



This is a slideshow showing you the pictures i personally took for my newspaper, i haven't used all of these pictures but some of them have featured in my newspaper. I considered the mis-en-scene and what type of shot i took for all of my pictures, some were of i better quality than others which is why i didnt use them all.

Paper Sketches For My Newspaper




These are the main sketches of what i aim my newspaper to look like when produced, this will assist me when designing my newspaper on indesign. However, changes may well be made if they are needed to make my newspaper suit its audience and look more professional. These sketches are more detailed than the previous ones i produced, this will help when constructing my newspaper. I chose to keep my designs fairly basic to stick to the conventions of most other local newspaper, so my paper looked professional i have challenged some conventions to suit my target audience. I used standard conventions such as a five column layout to keep the layout of my newspaper basic and not too complicated as my demographic profile is c2-e.